MOST PEOPLE ASSUME the art world ISN’T for them.

THEY AREN’T wrong.

SO WE’RE building A NEW way in.

Two women are observing black and white photographs and artwork of African American women with natural hairstyles at an art gallery.

About LOTA

LOTA is a collaborative art advisory and curatorial studio. We help people find art that feels intentional and personal — rooted in story and culture, not driven by trends or what everyone else has on their walls.

We work with private clients and interior designers to source emerging artists across painting, sculpture, textiles, ceramics, and photography. The kind of work that makes a room feel like it belongs to the people who live in it

A woman laughing and touching her neck at a social gathering indoors.

Hi, I'm Anar.

I have always loved art, fashion, design — all the creative things that pull pockets of beauty into our everyday and remind us how human we are.

But I took the "responsible" path of engineer to big tech to startup exec, and kept coming back to this itch of what else could be possible if culture felt more accessible and artists were supported more directly.

LOTA came from that pull. We're starving artists and starving culture.

We want art that is rooted in heritage and modern, personal and inclusive, beautiful and imperfect. And too often, it feels impossible to find (or hard to trust your taste around it).

So I built a way in — through art advisory, curation, and events that bring people into art in real life.

Supporting emerging art is how we hold onto memory, identity, and the possibility of what's next.

Indian vessel used to collect water

What does LOTA mean?

The Lota (“low-tah”) is a vessel found all over India used to collect water. Simple versions serve everyday purposes, while more elaborate ones reserved for special offerings or prayers.

The Lota also inspired the iconic mid-century designers, Ray and Charles Eames. Post-independence from British rule in India, the Eames were tasked with supporting the modernization of Indian design and arts. In their research, documented in The India Report, the Eames found the Lota to be the perfect symbol of good design - an object used daily and passed down through generations, enabling a culture to thrive.